Cultural heritage e Made in Italy : casi ed esperienze di marketing internazionale / Maria Rosaria Napolitano e Vittoria Marino, a cura di ; prefazione, Giuliano Volpe ; postfazione, Alberto Mattiacci ; Loretta Battaglia [and thirty-eight others].
2016
KKH3137 .C85 2016 (Mapit)
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Details
Title
Cultural heritage e Made in Italy : casi ed esperienze di marketing internazionale / Maria Rosaria Napolitano e Vittoria Marino, a cura di ; prefazione, Giuliano Volpe ; postfazione, Alberto Mattiacci ; Loretta Battaglia [and thirty-eight others].
Imprint
Napoli : Editoriale scientifica, [2016]
Description
553 pages : illustrations ; 21 cm.
Series
Punto org ; 20.
Note
Collected essays.
Bibliography, etc. Note
Includes bibliographical references and index.
Call Number
KKH3137 .C85 2016
Language
Italian
ISBN
9788863428568
8863428565
8863428565
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