The law of advertising.
1973
LEXIS ADVANCE / LEXIS+
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Items
Details
Uniform Title
LEXIS (Information retrieval system)
Title
The law of advertising.
Added Author
Imprint
[United States] : Matthew Bender & Company, Inc., [1973]-
Distributed
[Place of distribution not identified] : [LexisNexis], [2013]-
Description
1 online resource
Frequency
Updated two times per year
Summary
The law of advertising covers the rules governing each party to the advertising contract: media, consumer, advertisers, and advertising agencies.
Note
Authors, <2013->: James B. Astrachan and Donna Thomas. George Eric Rosden, original author from 1973-1974, Peter Eric Rosden, original author from 1973-2007.
Database includes most recent edition only.
Database includes most recent edition only.
Source of Description
Description based on source information screen, viewed July 24, 2023.
Location
www
Linked Resources
Alternate Title
Lexis Advance Treatise
Call Number
LEXIS ADVANCE / LEXIS+
Language
English
ISBN
9781579116613 ebook
Record Appears in