1. The genomic society and its public : introduction 2. Dilemmas of genetic information 3. Spare parts for human bodies 4. Moving the goalposts in bioethics 5. Whom to trust with genes on the menu? 6. Public mobilization and policy consequences 7. The coming of age of public participation 8. Issue salience and media framing over 30 years 9. The politics of bioethics 10. The monster in the public imagination 11. Towards a global pop culture of genes? 12. Competing voices, contrasting frames in North America 13. Transatlantic tensions over GM crops and foods : diverging perspectives 14. The Japanese experience 15. Paradoxes of resistance in Brazil.