Trademark and unfair competition law / edited by Graeme B. Dinwoodie and Mark D. Janis.

The genesis of the modern law relating to trade-marks / Frank I. Schechter
How early did Anglo-American trademark law begin? An answer to Schechter's conundrum / Keith M. Stolte
Trade mark rights: a justification based on property / Spyros M. Maniatis
From communication to thing: historical aspects of the conceptualisation of trade marks as property / Lionel Bently
Trade-marks and the monopoly phobia / Beverly W. Pattishall
Trademarks and unfair competition: a critical history of legal thought / Daniel M. McClure
Trademark law: an economic perspective / William M. Landes and Richard A. Posner
The mark as expression, the mark as property / Michael Spence
Unfair competition and 'passing off': the flexibility of formula / W. L. Morison
Passing-off, goodwill and false advertising: new wine in old bottles / Suman Naresh
Dilution and passing off: cause for concern / Hazel Carty
What is unfair competition? / Rudolf Callmann
Federal unfair competition law at the end of the first decade of the Lanham Act: prologue or epilogue? / Walter J. Derenberg
Unfair competition and the misappropriation of a competitor's trade values / Andrew Terry
Why the United Kingdom should have a law against misappropriation / Jennifer Davis
Advertising and the public interest: legal protection of trade symbols / Ralph S. Brown, Jr.
Breakfast with Batman: the public interest in the advertising age / Jessica Litman
Trademarks and marketing / Jerre B. Swann, Sr., David A. Aaker and Matt Reback
Extract from 'Functions: what should be protected and why' / William Cornish
Search and persuasion in trademark law / Barton Beebe
Locating the average consumer: his judicial origins, intellectual influences and current role in European trade mark law / Jennifer Davis
Enforcement costs and trademark puzzles / Robert G. Bone
The trouble with trademark / Stephen L. Carter
The new European trade marks regime / Peter Jaffrey
Trade-marks and trade names: an analysis and synthesis / Milton Handler and Charles Pickett
Making sense of trade mark law / Robert Burrell and Michael Handler
The distinctive problem of European trade mark law / Michael Handler
The death of ontology: a teleological approach to trademark law / Graeme B. Dinwoodie
Notes, the problem of functional features: trade dress infringement under Section 43(a) of the Lanham Act / Jessica Litman
Too pretty to protect? trade mark law and the enigma of aesthetic functionality / Annette Kur
Time to blow the whistle on trade mark use? / Helen Norman
The trade mark monopoly: an analysis of the core zone of absolute protection under Art. 5.1(a) / Andrew Griffiths
Unfair competition without competition? the importance of property concepts in the law of trade-marks / Rudolf Callmann
Passing off and the 'common field of activity' / Jeremy Phillips and Allison Coleman
The Lanham Trade-mark Act: conflict and dissent / Julius R. Lunsford, Jr.
The merchandising right: fragile theory or fait accompli? / Stacey L. Dogan and Mark A. Lemley
The rational basis of trademark protection / Frank I. Schechter
The trademark Tower of Babel: dilution concepts in international, US and EC trademark law / Martin Senftleben
Gone is sixty milliseconds: trademark law and cognitive science / Rebecca Tushnet
Expressive genericity: trademarks as language in the Pepsi generation / Rochelle Cooper Dreyfuss / Trademarks unplugged / Alex Kozinski
Trademark: champion of free speech / Pierre N. Leval
Lewis & Clark Law School Ninth Distinguished IP Lecture: Developing defenses in trademark law / Graeme B. Dinwoodie
The economic function of trade marks: an analysis with special reference to developing countries / W. R. Cornish and Jennifer Phillips.