Cover Page; Title Page; Copyright Page; Dedication; Acknowledgements; Foreword; About the Author; Table of Contents; Introduction; Chapter 1. The Most Important Lesson Law School Never Teaches; 1.1 The Art of Rainmaking; 1.1.1 What Is Rainmaking?; 1.1.2 Where to Start; 1.1.3 What Are the Mechanics?; 1.1.3.1 Become a Great Lawyer; 1.1.3.2 Make Presentations; 1.1.3.3 Just Get Involved in Something; 1.1.3.4 Build Relationships; 1.1.3.5 Perfect Your Pitch; 1.2 Who Are the Best Rainmakers or on Track to Be the Best?; 1.3 Where Are They Now and Where Are We Headed?; 1.4 What Students Need to Do Now

1.4.1 Law as a Business1.4.2 Specialization; 1.4.3 Shunning Tradition; 1.4.4 The Rise of Technology and Social Media; 1.4.5 Increasing Competition; Chapter 2. Rainmakers Study for the Knowledge, Not the Grades; 2.1 Get Out of the Classroom; 2.1.1 An Internship Can Transform Your Entire Career; 2.1.2 Be a Fly on the Wall; 2.2 Forget What Your Professors Say, Develop Expertise Now; 2.3 Continuing Legal Education Is the Ideal Supplement for the Budding Expert; 2.4 Do as They Do: Follow Great Rainmakers and Their Techniques; 2.5 Ask for Advice; 2.6 Start a Book Club; 2.7 Be Patient

Chapter 3. Find a Mentor3.1 Pre-Planning; 3.2 Finding a Mentor; 3.3 Search for the Right Fit; 3.4 The Authentic Mentoring Relationship; 3.5 Practical Tips for Mentees; 3.5.1 Study the Pool of Mentors; 3.5.2 Make Your Initial Contact Genuine; 3.5.3 Learn About Your Mentor; 3.5.4 Create Opportunities to Interact with Your Mentor; 3.5.5 Honor Your Mentor; 3.5.6 Remember Your Mentor; 3.5.7 Be Grateful; 3.5.8 Extend Yourself to Your Mentor; Chapter 4. The Science of Self-Promotion: Why Authenticity Matters; 4.1 Making Conversation; 4.1.1 Getting It Done; 4.1.2 Law Practice Management

4.2 Networking Transformed by Technology4.2.1 Networking: There's an App for That; 4.2.2 Modern Chitchat Twitter-Style; 4.3 Don't Forget About LinkedIn; 4.4 Customized Programs; 4.4.1 External Resources Beyond the Law; 4.4.2 External Resources Within the Law; 4.5 Practical Application; 4.5.1 Become a Storyteller; 4.5.1.1 Talking Twitter; 4.5.1.2 What to Tweet; 4.5.1.3 To Tweet or Not to Tweet?; 4.5.2 Help Others; 4.5.3 Start with Friends; 4.6 Join the Legal Marketing Association; Chapter 5. Networking & The Personal Aspects of Promoting Yourself; 5.1 The Thank You Method; 5.1.1 Talk

5.1.2 Handwritten Notes; 5.1.3 Appreciation; 5.1.4 News; 5.1.5 Keep in Touch; 5.1.6 Your Inner Circle; 5.1.7 Optimism; 5.1.8 Unlimited Potential; 5.2 Networking Nuances; 5.2.1 Thought Leadership; 5.2.2 Navigating a Niche; 5.2.3 Networking for Non-Networkers; 5.2.4 Form an Association; 5.2.5 Create a Day; Chapter 6. Make Friends, Not Contacts; 6.1 Participate in Non-Legal Activities; 6.1.1 Join a Sports League; 6.1.2 Become Active in Your Local Chamber of Commerce; 6.2 Start with Alumni of Your Alma Maters; 6.2.1 Going Back Propels You Forward; 6.2.2 Help Alumni Help Each Other