Two studies in automobile franchising: A marketing rationale for the distribution of automobiles / H. O. Helmers. Financial and operating characteristics of automobile dealers and the franchise system [by] Charles N. Davisson and Herbert F. Taggart.
1974
KF2036.A8 T8 (Mapit)
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Title
Two studies in automobile franchising: A marketing rationale for the distribution of automobiles / H. O. Helmers. Financial and operating characteristics of automobile dealers and the franchise system [by] Charles N. Davisson and Herbert F. Taggart.
Added Author
Imprint
[Ann Arbor] Division of Research, Graduate School of Business Administration, University of Michigan, [publisher not identified], [1974]
Description
xiv, 249 pages : illustrations ; 24 cm.
Series
Michigan business studies ; v. 1, no. 1.
Bibliography, etc. Note
Includes bibliographies.
Call Number
KF2036.A8 T8
Language
English
ISBN
0877121605
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