Connected CRM : implementing a big-data-driven, customer-centric business strategy / David Williams.
2014
Formats
| Format | |
|---|---|
| BibTeX | |
| MARCXML | |
| TextMARC | |
| MARC | |
| DublinCore | |
| EndNote | |
| NLM | |
| RefWorks | |
| RIS |
Items
Details
Author
Title
Connected CRM : implementing a big-data-driven, customer-centric business strategy / David Williams.
Imprint
Hoboken, New Jersey : Wiley, 2014.
Copyright
©2014.
Description
1 online resource (258 pages)
Note
Includes index.
"How to Optimize Customer Value in a Big-Data, Digital World"--Cover.
"How to Optimize Customer Value in a Big-Data, Digital World"--Cover.
Local Note
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Source of Description
Description based on print version record.
Available in Other Form
Print version: Williams, David, 1963- Connected CRM : implementing a big-data-driven, customer-centric business strategy. Hoboken, New Jersey : Wiley, c2014 xiii, 242 pages
Linked Resources
Language
English
ISBN
9781118835807
9781118863121 e-book
9781118863190 e-book
9781118863121 e-book
9781118863190 e-book
Record Appears in