Reason-oriented marketing : a generic marketing approach for reasonable products and services / Martin Masuch.
2012
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Details
Author
Uniform Title
Ebrary electronic monographs.
Title
Reason-oriented marketing : a generic marketing approach for reasonable products and services / Martin Masuch.
Added Corporate Author
Imprint
Hamburg : Diplomica Verlag, 2012.
Description
69 pages
Bibliography, etc. Note
Includes bibliographical references.
Linked Resources
Language
English
Reproduction
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
ISBN
9783842832978
9783842882973
9783842882973
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