Overview : positioning yourself and building credibility Writing for publication Public speaking Dealing with the media Preparing written marketing materials Organizational involvement Overview : developing relationships and generating business Attending social events, meetings and conferences Satisfying clients and building loyalty Cross selling and expanding client relationships Managing relationships with significant clients Handling difficult client situations Building relationships with referral sources Preparing effective proposals and pitches for business Following up with targets "Closing" and asking for business.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Source of Description
Description based on print version record.
Available in Other Form
Print version: Schmidt, Sally J. Business development for lawyers : strategies for getting and keeping clients. [New York] : ALM Pub.,  vii, 306 pages ; 23 cm