The trademark paradox : trademarks and their conflicting legal and commercial boundaries / Catherine M. Manley.
Frankfurt am Main : PL Academic Research, 
466 pages : chiefly color illustrations ; 22 cm.
Schriften zum Medien-, Urheber- und Wirtschaftsrecht ; Band 20.
Formatted Contents Note
Trademarks & business : the protection of brand assets U.S. trademark protection : common law roots & commerce EU trademark protection : tension between competing interests Trademarks & competition : competition's role in resolving the tension between proprietary rights & market competition Application of U.S. antitrust laws to intellectual property rights : deference to proprietary rights Application of EU principles to intellectual property rights : deference to competition & the internal market Commercial boundaries : significance & strategies Trademark's legal boundaries : conflict between private rights & public interests Solutions : striking a balance.
Originally presented as the author's thesis (doctoral)--Philipps-Universität Marburg, 2014.
Summary in German.
Bibliography, etc. Note
Includes bibliographical references (pages 361-435).
K1555 .M365 2015
9783631656433 hardcover 3631656432 hardcover 9783653049121 (e-book)