viii, 211 pages : illustrations ; 24 cm.
Politics of race and ethnicity.
Formatted Contents Note
Toward a theory of party image change Party politics and the racial divide Party image over time, contemporary party images, and the prospects for change A different spin : the media's framing of the 2000 Republican National Convention Seeing is believing? reactions to the 2000 Republican National Convention One step forward, two steps back : the compassionate conservative versus the Florida recount The second time around : race and the 2004 Republican National Convention Working in reverse : reshaping the Democratic Party The final tally: race, party image, and the American voter.
Bibliography, etc. Note
Includes bibliographical references (pages 195-204) and index.