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Market orientation : transforming food and agribusiness around the customer / edited by Adam Lindgreen ... [and others].
Lindgreen, Adam.
;
ebrary, Inc.
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Details
Uniform Title
Ebrary electronic monographs.
Title
Market orientation : transforming food and agribusiness around the customer / edited by Adam Lindgreen ... [and others].
Added Author
Lindgreen, Adam.
Added Corporate Author
ebrary, Inc.
Imprint
Burlington, VT : Gower, [2010]
Copyright
©2010
Description
xxxi, 360 pages.
Series
Food and agricultural marketing.
Note
Includes index.
Linked Resources
Access provided by Berkeley Law Library
Language
English
Reproduction
Electronic reproduction. Palo Alto, Calif. : ebrary, 2010. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
ISBN
9780566092084 hardback alkaline paper
9780566092367 ebook
Record Appears in
Monographs & Serials
Electronic Resources
Browse Subjects
Agricultural industries
Management.
Food industry and trade
Management.
Farm produce
Marketing.
Marketing research.
Electronic books.
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