Brandscendence : three essential elements of enduring brands / Kevin A. Clark.
2004
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Items
Details
Author
Uniform Title
Ebrary electronic monographs.
Title
Brandscendence : three essential elements of enduring brands / Kevin A. Clark.
Added Corporate Author
Imprint
Chicago : Dearborn Trade, 2004.
Description
xviii, 247 pages : illustrations
Bibliography, etc. Note
Includes bibliographical references and index.
Linked Resources
Language
English
Reproduction
Electronic reproduction. Palo Alto, Calif. : ebrary, 2005. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
ISBN
0793183030
Record Appears in