Permission-based E-mail marketing that works! / Kim MacPherson.
2001
Items
Details
Author
MacPherson, Kim.
Uniform Title
Ebrary electronic monographs.
Title
Permission-based E-mail marketing that works! / Kim MacPherson.
Added Corporate Author
ebrary, Inc.
Imprint
Chicago, IL : Dearborn Trade, [2001]
Copyright
©2001
Description
xx, 261 pages : illustrations ; 23 cm
Formatted Contents Note
E-mail as a promotional device
Reeling 'em in (acquiring in new customers that stay)
Creative pointers and tricks of the trade
Best E-mail retention practices
Back-end necessities and things to be mindful of.
Reeling 'em in (acquiring in new customers that stay)
Creative pointers and tricks of the trade
Best E-mail retention practices
Back-end necessities and things to be mindful of.
Note
At head of title: Everything you need to know.
Bibliography, etc. Note
Includes bibliographical references and index.
Linked Resources
Access provided by Berkeley Law Library
Language
English
Reproduction
Electronic reproduction. Palo Alto, Calif. : ebrary, 2005. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
ISBN
0793142954 paperback
Record Appears in
Monographs & Serials
Electronic Resources
Electronic Resources