Citizen marketers : when people are the message / Ben McConnell and Jackie Huba.
2006
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Details
Author
Uniform Title
Ebrary electronic monographs.
Title
Citizen marketers : when people are the message / Ben McConnell and Jackie Huba.
Added Author
Added Corporate Author
Imprint
Chicago, IL : Kaplan Pub., [2006]
Copyright
©2006
Description
xiv, 223 pages
Bibliography, etc. Note
Includes bibliographical references and index.
Linked Resources
Language
English
Reproduction
Electronic reproduction. Palo Alto, Calif. : ebrary, 2007. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
ISBN
9781419596063
1419596063
1419596063
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