The strategic use of stories in organizational communication and learning / Terrence L. Gargiulo.
2005
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Ebrary electronic monographs.
Title
The strategic use of stories in organizational communication and learning / Terrence L. Gargiulo.
Added Corporate Author
Imprint
Armonk, N.Y. : M.E. Sharpe, [2005]
Copyright
©2005
Description
xiii, 252 pages : illustrations ; 24 cm
Formatted Contents Note
Frameworks: Introduction
A working model of stories
Organizational communication-broadcasting signals
Case study- Dreyer's Ice Cream
Organizational learning-building bridges
Case studies-DTE Energy & Jeff Bukantz
Interviews: Introduction to the interviews
Interview with Bernice Moore-CTB/McGraw Hill
Interview with Robert Kraska-DTE Energy
Interview with Sherrie Cornett-Dreyer's Ice Cream
Interview with Marty Fischer-Starbucks Coffee
Interview with Father Marus-Woodside Priory School
Competency map: Introduction to the competency map
The core
Process ring
Interaction ring
Summary
Appendix
Appendix A-Folk tale illustrating principles of active listening.
A working model of stories
Organizational communication-broadcasting signals
Case study- Dreyer's Ice Cream
Organizational learning-building bridges
Case studies-DTE Energy & Jeff Bukantz
Interviews: Introduction to the interviews
Interview with Bernice Moore-CTB/McGraw Hill
Interview with Robert Kraska-DTE Energy
Interview with Sherrie Cornett-Dreyer's Ice Cream
Interview with Marty Fischer-Starbucks Coffee
Interview with Father Marus-Woodside Priory School
Competency map: Introduction to the competency map
The core
Process ring
Interaction ring
Summary
Appendix
Appendix A-Folk tale illustrating principles of active listening.
Bibliography, etc. Note
Includes bibliographical references (pages 237-241) and index.
Linked Resources
Language
English
Reproduction
Electronic reproduction. Palo Alto, Calif. : ebrary, 2007. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
ISBN
076561412X hardcover alkaline paper
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