The marketing plan : how to prepare and implement it / William M. Luther.
2001
Items
Details
Author
Uniform Title
Ebrary electronic monographs.
Title
The marketing plan : how to prepare and implement it / William M. Luther.
Added Corporate Author
Edition
3rd ed.
Imprint
New York : AMACOM, 2001.
Description
xviii, 318 pages : illustrations ; 23 cm
Note
Includes index.
Linked Resources
Language
English
Reproduction
Electronic reproduction. Palo Alto, Calif. : ebrary, 2006. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
ISBN
0814471013
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